E-commerce Website Is Important To Your Business!
The e-commerce website is mainly used to signify electronic business over the internet with no barriers of time and distance. One of the key aspects of a successful e-commerce website is an intuitive, frictionless shopping and checkout process. An e-commerce website is created to serve the purpose of online shopping for customers.
The difference between informational and e-commerce website is what they are designed to do. An E-Commerce website is an online catalog of products sold through the website. The development of E-commerce website is done wisely and should have all specific requirements which should run effectively.
An e-Commerce website is a site specifically designed to facilitate commercial or business transactions involving information transfer online.
There has been a surge in the number of e-commerce websites popping up over the past few years, and with good reason. Internet shopping has not only become more popular, it’s also much safer and more secure than it was years ago, when many people were still wary about giving their credit card details out online. Today, we choose to pay using our smart phones, with a growing number of people using
More and more people are realising how convenient it is to shop online, particularly when they’re looking for goods and services that aren’t easy to find in their local area. This is especially true for people living in rural areas who may find it difficult to travel to the city on a regular basis.
People are also now more informed, giving them control over the buying decision. With the large adoption of e-commerce, consumers have all the information at their fingertips. Consumers dictate how they want to be marketed to and they can now decide where they want to buy from without just looking to the local shopping centre. 51% of Australian consumers even research products online before making an actual purchase. Check more here.
One of the biggest features associated with e-commerce website is that you can get a personalized experience just as if you are talking to the customers face to face.
When we hastily launched our company in 30 days, we were forced to learn on the fly and pick the path of least resistance in setting up our e-commerce business. Recently, it dawned on me: This is my first e-commerce business. Maybe I’m doing this all wrong!?
1. Make Your Customer’s Life Easier
Andrew immediately noticed two things about our online store. We have a good proportion of repeat customers, and a lot of our orders are for gifts. However, we have no option that allows customers to specify a gift order to add a note, gift-wrap, or remove pricing on an invoice. We also have no service to make it easy for our regular customers to automate repeated reorders.
2. Know Your Numbers
Xero makes it easy to see the high-level numbers, and Andrew was amazed to learn we have a 90 percent profit margin on our spicy honey. Then he realized we are a bit lazy with our accounting, and haven’t been updating inventory levels every month. Using cash-based accounting (vs. accrual) is usually easier and often preferred by small businesses. Read more here.
While the ultimate goal of your e-commerce website is to make sales and generate revenue, we know it takes from 7 to 9 touches with your audience to make a sale and customer engagement is the key to this process.
Advantages to Organizations
- Using E-Commerce, organization can expand their market to national and international markets with minimum capital investment. An organization can easily locate more customers, best suppliers and suitable business partners across the globe.
- E-Commerce helps organization to reduce the cost to create process, distribute, retrieve and manage the paper based information by digitizing the information.
- E-commerce improves the brand image of the company.
- E-commerce helps organization to provide better customer services.
Advantages to Customers
- 24×7 support. Customer can do transactions for the product or enquiry about any product/services provided by a company any time, any where from any location. Here 24×7 refers to 24 hours of each seven days of a week.
- E-Commerce application provides user more options and quicker delivery of products. See full article here.
An E-Commerce Website Can Be Very Profitable
Understanding what makes a great e-commerce website is one thing, but looking at some examples of already successful e-commerce sites is endlessly useful to help inspire your e-comm design. Any e-commerce website is considered best if only they keep the customer’s information secure. The E-commerce Website is fast growing today, giving it with an utmost importance is very challenging.
Simply put, e-commerce or electric-commerce means to complete a transaction online, so an e-commerce website is a means of buying and selling goods and services online. The tools and features in an e-commerce website are able to increase your revenue and grow your business. While the benefits of having an e-commerce website are numerous, there are some challenges as well, call us here: (951) 286-1195.