Benefits Of A Mobile-Friendly (Responsive) Website For Small Businesses

A Mobile-Friendly Website Is Really Necessary For Your Company

Benefits Of A Mobile-Friendly (Responsive) Website For Small BusinessesA mobile-friendly website is designed with specific traits that are favored by mobile users. Having a mobile-friendly website is an essential for your SEO as it can affect your ranking factors. A mobile-friendly website is an essential for every marketer to develop a successful SEO strategy.

To put it simply, a mobile-friendly website is one that is optimized for use on the mobile web. Another reason to switch to a mobile-friendly website is that last year Google decided to drop the rankings for non-mobile-friendly websites. Having a mobile-friendly website is a great way to get them to like, and respect your business.Generally speaking, a mobile-friendly website is a site that is designed to display properly on smaller screens, such as iPhone or Android smartphones, or intermediately sized tablets.

What Small Businesses Need To Know About Mobile Marketing

As a small business owner  you’ve probably already had someone knocking on your door, emailing you or calling you to get a mobile website. If you haven’t already, believe me it’s coming and they are going to try and sell you on how they can build you a mobile site so that you can connect with your audience while they are on-the-go.

Mobile is not about technology

It’s not about the iPhone, the iPad, your Galaxy tablet, a smartphone application or a QR code. It’s very easy to get caught up in new shiny objects. Believe me because I have done it as well…we all do. When you’re passionate about growing your businesses it’s sometimes easy to lose yourself in what a new tool, product or service will do for you…so much in fact that we get lost in believing that it’s a magic bullet and can “be the difference maker”.

You see, mobile is really about your audience. Watch your audience as they interact with you OR ask them how and where they engage with your content. It could be from their couch, their office, while they are driving or even working out. Read more here.

Having a mobile-friendly website is not the only factor to consider when aiming for engine ranking success, however, it will play a vital role in the battle for the highly coveted number 1 place on Google.

5 Important Reasons Why Small Businesses Need a Mobile-Optimized Website

The easiest method to use to create a mobile-optimized website is to build a responsive site – using a responsive website theme or template.   Responsive website themes and templates adjust the layout of the screen to where the page, URL, and images all remain the same.

There are several reasons that you should optimize your website for mobile devices.  Today, we will cover 5 of them:

Reason 1:  Enhanced user browsing experience for your visitors. Sites optimized for mobile greatly enhance the user experience for your visitors making it easier for them to navigate your website, read your content, share your content via the web. This is clearly illustrated in the picture below.

Reason 2:  Compatibility with multiple types of devices.  Mobile optimized and responsive websites work well across various platforms and mobile devices that include desktop pcs, laptops, netbooks, smartphones, and tablets. See more here.

Three most important reasons for having a mobile-friendly website are With a boom in the smartphone industry more and more consumers now spend the majority of their digital media time on mobile devices.

Benefits of Mobile Friendly Website for Business

Mobile friendly websites are useful for enhancing user experience which allows a better experience for people who are browsing the website on a mobile than a desktop website. For businesses it is important to provide best user experiences to their customers and as the mobile devices are becoming prominent way to browse web, it is necessary for businesses to have a presence on web with mobile website.Better user Experience

Mobile devices are different than desktop devices as the screen size is lot smaller and it means the desktop website is not the right type of solution for these devices. The mobile friendly website, if aesthetically designed can be very easy to use for the customers and will be providing a user experience that will help in connecting the customers with the company. The mobile website also allows user to download data much faster on a mobile device then a desktop device.

Improved SEO

It is important that a website is found in relevant searches and if a company does not have a mobile website then it will not be found in the searches which are being made on the mobile device. It is therefore important for businesses to develop mobile websites so that they can be found in mobile searches easily. Check full article here.

A Mobile-Friendly Website is Important for Your Business

Companies without a mobile-friendly website are likely to lose a lot of their younger audience due to their lack of interest in visiting websites on a desktop computer. Among those, Google My Business, Google Maps and a mobile-friendly website are essential components of an optimized presence in local search results. Because many people use mobile devices to access the web, only a mobile-friendly website can promise to offer that experience.

Because of this, businesses that have a mobile-friendly website are easier to find online when someone is searching for their services compared to competitors without a responsive business website design. Having a mobile-friendly website can have a great impact on your business and add to your bottom line. A mobile-friendly website can help you do just that and it will help you boost your reputation and improve the image of your brand, contact us here: (951) 286-1195.

Related Articles:
How to Build or Design an Effective Mobile Friendly Website
Why A Mobile Friendly Website Is the Future of Your Business

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