Effective Mobile Friendly Website Are Now A Must!
An effective mobile friendly website is more important than ever. A well designed mobile friendly website is necessary to capitalize social media outputs. With mobile devices taking over the place of the PC, not having a mobile friendly website is like committing business suicide.
Designing an effective mobile friendly website is key to ensuring visitors not only visit your site but stay on it. A mobile friendly website is the smaller version of your regular site. A mobile friendly website is one that is easy to read and navigate on small screen mobile devices, such as tablets and smart phones.
Having an effective mobile friendly website is a must today, especially since Google updated its algorithm to include mobile responsiveness as a ranking factor.
Given this substantial change to Google’s algorithm, the need for companies to optimize their websites for mobile has never been greater. And while companies can always create a separate mobile website to achieve that end, a mobile responsive website is a significantly more efficient and cost-effective solution that seamlessly caters to both mobile and desktop users. To not have a mobile website can cause organizations to lose out entirely on a fast growing audience.
Here are the four key reasons we encourage the companies we work with to adopt a mobile responsive website:
1. Mobile usage is rapidly increasing.
The reality is that there’s an increasing number of users searching the Internet and accessing websites via mobile device — and these users expect an optimal viewing experience across the board. If your mobile website is frustrating or difficult to use, they’ll simply leave your site and go somewhere else.
2. Google prefers responsive design. Responsive design is Google’s preferred design pattern because it doesn’t create two copies of the same site — a desktop version and a mobile version. Rather, it creates one site — with the same URL and HTML — that adapts, fits, and retracts to accommodate a variety of devices. Read more here.
With the conventional PCs being taken over by mobiles, not having a mobile friendly website is the biggest mistake that a business can commit.
As mobile web browsing is slowly taking time away from desktop usage, it’s becoming even more important to ensure our websites are all optimized for mobile.
How to Utilize Responsive Web Design
When developing a responsive web site, there are two ways for you to successfully implement a better user experience:
1. Optimize the Layout of Your Content
When viewing a website on a mobile device, not only is the screen 60 – 80% smaller, but it also makes it extremely difficult for viewers to successfully navigate your site. When you have a site that just shrinks to the resolution of each type of device, no one can read the text thats the size of a grain of sand. A great way to effectively utilize mobile responsive web design is to optimize the layout of your content.
2. Adapting Your Content
While viewing your site on mobile, visitors aren’t as concerned about the design as they are about the content your providing them. If you own a restaurant, a person visiting your site on their mobile device is more concerned about your hours, where you’re located, how to make reservations, and your menu. They aren’t interested in that awesome slideshow on your homepage. See more here.
If your goals are marketing driven or if the aim is to deliver content to a wide range of audience, which is easily maintained and easy to share between users, a mobile friendly website is a better option.
More than ever, people are browsing the web using their smart phones. In fact, smart phone browsing has overtaken desktop browsing in recent times. For this reason, it’s vital that your business has a responsive website that’s optimized for viewing by smart phone users.
1. Great design in a compact setting
Mobile design is neglected by many companies. Sites that only consider desktop browsers can be slow to load by a mobile browser and use up too much of the user’s data. Even worse, a site design for desktop might not translate well to the smaller screen of a smart phone.
A site designed for viewing on a mobile phone will take the smaller screen real estate into consideration. The graphic design that results is often very powerful and gripping for the viewer. In addition, it will be optimized for the lesser bandwidth and data considerations that so typify mobile browsing, resulting in a superior browsing experience.
2. Increased sales due to ease of browsing
It’s a plain fact that obscure, opaque and unusual site designs hinder a company’s bottom line. Successful conversions are made possible by reducing any friction that exists between the user and the sale; in other words, selling your product or service must take the least possible effort on the part of a visitor to your website. Check full article here.
An Effective Mobile Friendly Website Is The Basic Need Of Every Business
Indeed, nowadays having an effective mobile friendly website is a Google ranking factor. The two most common options available when it comes to designing a mobile friendly website are Responsive and Mobilized. The mobile friendly website is specifically designed for smart phones and mobile devices.
Visitors who reach an effective mobile friendly website are more likely to stick around and return at a later date. Having a mobile friendly website can only improve how people view not only your website but your company branding as well. We can conclude by saying that the benefits of having a mobile friendly website are countless, call us here: (951) 286-1195.